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 Deciphering the Distinction: Lead Versus Lag

Deciphering the Distinction: Lead Versus Lag

While both terms are prevalent in task coordination, lead and lag each refers to different relationships between tasks and their schedules. Recognizing their distinction is vital to effective planning and execution of tasks. What is Lead? In the realm of…

 Lead generation: what it is and why it is needed

Lead generation: what it is and why it is needed

Lead generation (Leadgen) is the main part of the sales process that is responsible for attracting customers. This concept includes the generation of leads, their classification, introduction into CRM, analytics, as well as continuous improvement of the lead generation process…